Below are key papers and reports that detail "who buys motorcycles":
: CivicScience investigates the "Millennial potential," finding they are more likely to be in the market for a first bike despite having lower average incomes.
: This comprehensive analysis by Riders Share provides current 2026 data on median rider ages, gender shifts, and the economic barriers preventing younger ownership.
: Women are the fastest-growing demographic, making up 19% of all owners and 26% of Millennial owners.
: The median age of owners has risen from 27 in 1985 to 50 in 2026.
: Approximately 24% of motorcycle owners hold a four-year college degree. Motorcycle Demographics 2026: Aging Riders & Market Trends
: A detailed one-sheet from Cycle Trader outlining buyer motivations, marital status, and household income, noting that 28% of buyers earn over $100k annually.
Who Buys Motorcycles 【LATEST »】
Below are key papers and reports that detail "who buys motorcycles":
: CivicScience investigates the "Millennial potential," finding they are more likely to be in the market for a first bike despite having lower average incomes.
: This comprehensive analysis by Riders Share provides current 2026 data on median rider ages, gender shifts, and the economic barriers preventing younger ownership.
: Women are the fastest-growing demographic, making up 19% of all owners and 26% of Millennial owners.
: The median age of owners has risen from 27 in 1985 to 50 in 2026.
: Approximately 24% of motorcycle owners hold a four-year college degree. Motorcycle Demographics 2026: Aging Riders & Market Trends
: A detailed one-sheet from Cycle Trader outlining buyer motivations, marital status, and household income, noting that 28% of buyers earn over $100k annually.
