Research Methods And Data Analysis For Business... Info

: The authors aim to explain complex research processes and statistical tools in an accessible, non-technical way for beginners.

The book you are referring to is likely , written by James E. Sallis, Geir Gripsrud, Ulf Henning Olsson, and Ragnhild Silkoset. Research Methods and Data Analysis for Business...

: Supporting materials such as datasets and instructional videos are often available through Professor Sallis's website. Research Methods and Data Analysis for Business Decisions : The authors aim to explain complex research