is a professional book by Aswin Pranam. Published in 2017 by Apress, it serves as a foundational guide for new or aspiring product managers (PMs) looking to master the technical, design, and social aspects of the role. Core Objectives
: Includes "Industry Spotlight" Q&A sessions with PMs from major companies like Waymo and Google. Essential PM Toolset
While the book provides a framework, common tools often discussed in the context of these essentials include: : Jira, Trello, and Asana. Roadmapping : ProductPlan and Aha!. Analytics : Google Analytics, Mixpanel, and Tableau. Collaboration : Slack and Google Workspace. Where to Access Product Management Essentials: Tools and Techni...
The text is organized into 21 chapters covering the end-to-end product journey:
: Learning basic UX principles to create wireframes and mocks. is a professional book by Aswin Pranam
: Specific sections on understanding software stacks, SQL basics, and analytics.
: Gaining the "technical foundations" needed to estimate timelines and communicate effectively with engineers. Essential PM Toolset While the book provides a
: Covers the product journey and "Guiding Principles" for PMs.