: Supporting initiatives like "Starbucks Ortak Alan" (Community Stores) in partnership with NGOs to provide youth development spaces.

: Leading digital initiatives and data-driven marketing strategies for major retail chains.

: Actively involved in coffee innovation and sustainability efforts, such as his visit to Hacienda Alsacia , Starbucks' coffee innovation farm in Costa Rica.

: Championed initiatives that connect local artists with the brand, such as the 2024 Cup Design Competition in Türkiye.