: The brain's reward system triggers a rush of pleasure during the act of buying.
Impulse buying is a sudden, emotionally driven urge to purchase something without prior intent. While it provides an immediate "hit" of dopamine, the long-term effects often create a cycle of financial and emotional stress. The Immediate High impulse buying effects
: It serves as a quick fix for stress, boredom, or sadness. : The brain's reward system triggers a rush
: Small, unplanned purchases can derail long-term savings goals like tuition or a new car. or sadness. : Small