How Eagles Ended Up On Espn: Вђ˜they Went Crazy, ... Direct

: Longtime ESPN anchor Chris Berman , a close friend of Glenn Frey and Joe Walsh, helped facilitate the deal.

The title refers to the mutual excitement between the band’s management and the network executives: How Eagles Ended Up on ESPN: ‘They Went Crazy, ...

: How airing a concert on a sports network actually outperformed traditional music marketing strategies at the time. : Longtime ESPN anchor Chris Berman , a

: Emphasizing that the deal started with a casual, almost impulsive phone call. : The network "went crazy" for the idea

: The network "went crazy" for the idea as they were searching for high-quality content while most live sports were canceled or delayed.

If you are building content around this story, focus on these highlights from Ultimate Classic Rock :

: On a "lark," Azoff’s office called contacts at ESPN to pitch the idea of a rock band taking over the sports channel. The Reaction: "They Went Crazy"