Givenchy Beauty House Script [ A-Z Newest ]

This digital "Beauty House" was part of a broader campaign to captivate younger audiences through and interactive experiences. By bridging the gap between luxury fashion and gaming, Givenchy effectively increased brand awareness and purchase intent for its physical beauty products, such as its signature lipsticks.

: Users can claim items like the Le Rouge Cross-body Bag directly from scripted vending machines. A "broken" vending machine hidden in the experience leads to a maze that rewards the 4G Sunglasses upon completion. Branding & Visual Aesthetic GIVENCHY BEAUTY HOUSE SCRIPT

The environment is meticulously designed to reflect Givenchy’s high-fashion identity, featuring: This digital "Beauty House" was part of a

: Participation in three fashion shows rewards the 4G Cap , encouraging players to experiment with avatar customization. A "broken" vending machine hidden in the experience

: A scripted area where players must dance for 600 seconds (10 minutes) to earn the Irresistible Backpack .