(e.g., sociological, cultural, beauty-focused)

The role of Instagram in shaping the "hot mom" persona in Brazil.

The cultural focus on appearance is often linked to confidence, self-love, and vitality. Conclusion

Brazilian mothers frequently integrate self-care into their busy schedules, viewing it as a way to maintain personal identity.

Regular maintenance—hair, nails, dermatology, and fitness—is seen as essential self-care rather than superficiality. III. The Intersection of Nurturing and Self-Care

Brazil has one of the highest rates of plastic surgery and aesthetic procedures in the world.

Deep emotional bonds and high levels of involvement in children's lives are prioritized.