21 : What's The Big Idea? 🆓

: Convert that topic into a complete sentence that takes a stand or expresses a clear opinion.

: In longer texts, you may have multiple "main ideas" that all contribute to this overarching subject. Methodologies from Notable Sources 21 : What's the Big Idea?

: A strong Big Idea should be specific, provable, and assertive . It acts as a mental picture of your message and answers the "So What?" question for your audience. Step-by-Step Text Preparation : : Convert that topic into a complete sentence